AHMAD's CV
AHMAD MOHAMAD WALEED ABDULRAHMAN
CREATIVE DIRECTOR | HEAD OF CONTENT | AI CREATIVE SOLUTIONS
Profile summary
Strategic Creative Director and Head of Content with 12 years shaping brand positioning, video production, and digital strategies across the GCC. Trilingual in Arabic, native, English, fluent, and Urdu, combining expertise in multi-platform content direction, generative AI workflows, and cross-cultural team leadership. Proven background scaling digital channels, directing live broadcasts, and managing end-to-end production for real estate, corporate, and media sectors. Committed to delivering high-impact creative solutions and maintaining consistent standards for visual storytelling.
Career highlights
Creative Direction and Brand Strategy: Founded and lead a Dubai creative company providing brand positioning, video, photography, and AI creative solutions from business brief to final output.
Content Strategy and Production: Directed content strategy, creative production, and brand communication across digital platforms while managing the full process from briefing to final delivery.
Digital Growth and Marketing Direction: Led digital marketing and content direction, growing Instagram following significantly and contributing to the company receiving a dealer recognition award.
Live Broadcast and Visual Direction: Directed photography and visual production for programmes, interviews, live broadcasts, and major events while supervising production teams under live deadlines.
Key skills
Professional experience
Directs strategy and operations for a Dubai creative enterprise, guiding cross-functional delivery across brand positioning, visual media, personal branding, websites, and artificial intelligence solutions. Oversees end-to-end project execution from business briefs to final outputs across real estate, healthcare, luxury, hospitality, and corporate sectors.
- Founded a Dubai creative company that helps businesses and professionals build recognizable and trusted brands.
- Guides strategy and delivery across brand positioning, video, photography, and personal branding.
- Produces digital content, websites, and artificial intelligence creative solutions for various industries.
- Takes projects from business brief to creative concept and final output across real estate, healthcare, luxury, hospitality, and corporate work.
Steered content strategy, creative production, and brand communication across digital platforms. Directed property, agent, campaign, and corporate content while coaching presenters on scripts and camera delivery.
- Managed the full process from briefing, scripting, and shoot planning to filming, editing, and final delivery for various productions.
- Established consistent standards for visual quality, storytelling, brand tone, and production workflow across all channels.
Steered media operations for Dubai real estate campaigns, managing a team of four videographers. Shaped visual storytelling strategy by translating complex investment information into bilingual Arabic and English content for product launches, presentations, and events.
- Supervised end-to-end production workflows across simultaneous projects while maintaining fast turnaround times.
- Planned, filmed, and edited bilingual video assets for social campaigns and high-stakes corporate presentations.
Shaped the creative production, content development, and social media execution strategy for a portfolio of accounts across the healthcare, real estate, hospitality, and automotive sectors, connecting output directly with client commercial goals and brand awareness targets.
- Led a multidisciplinary team of 14 across video, photography, design, and social media.
- Grew selected accounts from launch to between 30,000 and 40,000 followers within three to four months.
- Grew Instagram following from 20,000 to more than 200,000 users through targeted digital marketing and content direction.
- Drove 280% sales growth over two years through lead-focused content and campaigns.
- Hosted the live morning programme Sabah Alkhair Ya Watan for more than two years.
- Presented additional programmes and events.
- Built and executed brand positioning strategies for businesses and professionals seeking distinct market identities.
- Delivered video, photography, and digital content assets aligned with client operational requirements.
- Directed property, agent, campaign and corporate content while coaching presenters on scripts and camera delivery.
- Established consistent standards for visual quality, storytelling and brand tone across all media outputs.
- Supervised end-to-end production workflows for bilingual Arabic and English content across launches, presentations, social campaigns, and events.
- Turned complex product and investment information into clear stories while maintaining fast turnaround across simultaneous projects.
- Grew selected accounts from launch to thirty thousand to forty thousand followers within three to four months.
- Connected creative work with brand awareness, engagement and commercial goals across diverse client portfolios.
- Hosted the live morning programme Sabah Alkhair Ya Watan.
- Presented additional programmes and events.
- Steered AI creative direction and image workflows by applying prompt engineering techniques and generative tools.
- Executed multi-camera production, aerial drone operations, and studio lighting setups for various video projects.
Education
- Marketing Studies (coursework)
Certifications
Languages
Arabic · Native
English · Fluent